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User Rights Hub

Last Modified: April 2026

Welcome to the Equativ User Rights Hub

Equativ, its affiliates, and subsidiaries (“Equativ” or “we” or “us” “our”) respect your privacy and are committed to protecting your information. On this page you will find information about how you can exercise your privacy rights under the applicable laws in your region  (including in the European Economic Area, various United States such as California, Virginia, and more). Personal Data is any information that while combined or on its own will directly or indirectly identify you that Equativ may collect, use, disclose, or otherwise process  in the provision of our services. To know more about how Equativ processes your personal data you can read the dedicated privacy policy available here.

You can address your request to exercise the following rights directly to Equativ by filling-in the forms below according to your place of residency. 

Please note that you can also do so before our Clients and we will assist them with your request where applicable and necessary. 

Shortcuts to Directly Exercise Your Rights Through Equativ's Dedicated Forms
GDPR Rights
CCPA Rights
US Other Rights

If you are located in another region of the world and wish to exercise your rights you can address your request to : 

dpo@equativ.com

Exercising Your Rights According to Your Place of Residence

European Economic Area

GDPR Privacy Rights

The table below aims at presenting your rights under the GDPR. To exercise such rights you can submit a request by using the form below.

Please note that for practical and technical reasons some request may not be possible to address the table below explains in which cases you can submit the request through our form, in which ones you can exercise your rights by another method or in which case we cannot address your request.

Your Rights Under the GDPR and How to Exercise Them
Special categories of Personal Data Please note that Equativ does not process Special Categories of Personal Data as defined under the GDPR (art.9).
Right to Restrict the processing You can restrict the processing of your Personal Data, (i) if the information is inaccurate, (ii) the processing is unlawful, (iii) you need us to retain the information after the retention for a legal claim, or (iv) you have objected to the processing and a verification of our legitimate interests is pending;You can request the restriction of  the processing of your Personal Data by filling in the form below and selecting “Right to restrict processing”.
Right to Opt out You can opt out the processing of your Personal Data at any time by clicking here. A blank page will open, confirming the opt-out process has been completed and Equativ will no longer place cookies on your computer. 
Right to Rectify Equativ does not process directly identifying Personal Information about you, we do not have precise or accurate Personal Information about you and cannot correct such data.
Right to Access You can obtain from the confirmation as to whether or not  your Personal Data is being processed, and, where that is the case, request access by filling in the form below and selecting the “Right of Access”. You can also consult the relevant privacy policy to obtain such information in accordance to art. 15 of the GDPR.
Right to Erasure You can request the erasure of your Personal Data by filling in the form below and selecting “Right to Erasure”.
Right to Portability

You can request to receive the Personal Data provided to Equativ in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided. 

However, please note that as Equativ does not process directly identifying Personal Data, this request might not be technically feasible.
Withdraw your Consent  You can withdraw your consent through Equativ’s clients Consent Management Platform directly or by requesting such withdraw in the form provided below. Please note, that your withdrawal of consent shall not affect the lawfulness of processing based on consent before the date of your withdrawal request.

Response time

We will respond within one month. If permitted under applicable law and/or if necessary due to the complexity and number of requests, we may extend the response period to two months. We will notify and explain the reasons for any extension to you. If we deny your request, we will inform you of the reasons for such denial.

If you have any questions, or if you experience technical difficulties, please contact us at: dpo@equativ.com

If you consider your rights have been infringed upon according to applicable laws in the EEA, you may lodge a complaint towards the French supervisory authority the CNIL.

Form to exercise your Rights under the GDPR

United States

California

California Privacy Rights

This section is intended solely for individuals who reside in California and explains your privacy rights under the California Consumer Privacy Act of 2018 (“CCPA”).

To exercise such rights you can submit a request by using the form below.

Please note that for practical and technical reasons some request may not be possible to address, the table below explains in which cases you can submit the request through our form, in which ones you can exercise your rights by another method or in which case we cannot address your request.

Your Rights Under the CCPA and How to Exercise Them
Right to limit the Use and Disclosure of Sensitive Personal Information Please note that Equativ does not process Sensitive Personal Information as defined under the CCPA, this is why the Right to Limit the Use and Disclosure of Sensitive Personal Information is not available in our form below.
Right to opt out

To exercise your Right to Opt-Out of the Sale or Sharing of Personal Information you can automatically exercise this rights through the following links:

  • Irrespective of your place of residency, if you wish to opt-out, click here. A blank page will open, confirming the opt-out process has been completed and Equativ will no longer place cookies on your computer.
  • If you are a Canadian or American citizen or resident you can directly opt-out here through “Youradchoices” portal from the digital advertising alliance (“DAA”) to which Equativ participates as an active member.
Right to Correct Equativ does not process directly identifying Personal Information about you, we do not have precise or accurate Personal Information about you and cannot correct such data.
Right to Know / to Access

To exercise your Right to Know What Personal Information Is Sold or Shared (and to Whom), please consult Equativ’s Privacy Policy on the matter (sections 2, 3 and 5).

You can also request access to your Personal Information by filling in the form below and Select “Right to Access Personal Information”.
Right to Equal treatment Equativ undertakes not to discriminate against you for exercising your CCPA rights.
Right to Delete You can request the deletion of your Personal Information by filling in the form below and Select “Right to Delete Personal Information”.

 

To know more about your CCPA rights, please consult CalPrivacy’s website.

Response Time

We will respond within forty-five (45) days of receipt of you request. If permitted under applicable law and/or if necessary due to the complexity and number of requests, we may extend the response period up to an additional forty-five (45) days. We will notify and explain the reasons for any extension to you. If we deny your request, we will inform you of the reasons for such denial.

If you have any questions, or if you experience technical difficulties, please contact us at: dpo@equativ.com

Appeal Process

To appeal our decision regarding a request related to these rights, you may email us at dpo@equativ.com

Form to exercise your Rights under the CCPA

U.S Other

Your Privacy Rights Under Other States in the U.S (California excluded)

This section is intended solely for individuals who reside in U.S states which have adopted Privacy Laws (excluding California) and to explain your privacy rights under these applicable laws. To know more about your privacy rights according to your state of residency please consult section below “More information on your Privacy Rights in the U.S (California Excluded)”.

To exercise such rights you can submit a request by using the form below.

Please note that for practical and technical reasons some request may not be possible to address, the table below explains in which cases you can submit the request through our form, in which ones you can exercise your rights by another method or in which case we cannot address your request.

Your Rights According to your State of Residency

Right to limit

Only in Florida

 Please note that Equativ does not process Sensitive Personal Information as defined under Florida’s Privacy law, this is why the Right to Limit the Use and Disclosure of Sensitive Personal Information is not available in our form below.
Right to opt out

To exercise your Right to Opt-Out of the Sale or, where applicable, Sharing of Personal Information you can automatically exercise this rights through the following links:

  • Irrespective of your place of residency, if you wish to opt-out, click here. A blank page will open, confirming the opt-out process has been completed and Equativ will no longer place cookies on your computer.
  • If you are a Canadian or American citizen or resident you can directly opt-out here through “Youradchoices” portal from the digital advertising alliance (“DAA”) to which Equativ participates as an active member.
Right to Correct Equativ does not process directly identifying Personal Information about you, we do not have precise or accurate Personal Information about you and cannot correct such data.
Right to Know / to Access To exercise your Right to Know What Personal Information Is Sold or Shared and to Whom, please consult Equativ’s Privacy Policy on the matter (sections 2, 3 and 5). You can also request access to your Personal Information by filling in the form below and selecting “Right to Access Personal Information” and providing your ID.
Right to Delete You can request the deletion of your Personal Information by filling in the form below and selecting “Right to Delete Personal Information” and providing your ID.
Portability

This right has limited practical application in the adtech industry. Equativ processes indirectly identifiable or pseudonymous.

This data is often distributed across multiple systems and continuously updated. As a result, isolating, verifying, and compiling a complete, user-specific dataset in a structured, portable format is technically challenging and may not meaningfully correspond to an identifiable individual. Consequently, the right to data portability is generally not applicable in practice within the adtech ecosystem.

Response Time

We will respond within forty-five (45) days of receipt of you request. If permitted under applicable law and/or if necessary due to the complexity and number of requests, we may extend the response period up to an additional forty-five (45) days. We will notify and explain the reasons for any extension to you. If we deny your request, we will inform you of the reasons for such denial.

If you have any questions, or if you experience technical difficulties, please contact us at: dpo@equativ.com

Appeal Process

Where applicable, to appeal our decision regarding a request related to these rights, you may email us at dpo@equativ.com

Form to exercise your Rights under other U.S States

More information on your Privacy Rights in the U.S (California Excluded)

The sections below list your Privacy rights in each U.S state which has adopted a Privacy Law (excluding California), the states are classified by order of entry into force of their respective privacy law.

Virgina

 

  • The Right to Confirm if we are actually processing your personal data and to Access such personal data.
  • The Right to Correct inaccuracies in your personal data that we have collected taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Delete personal data provided by you or obtained about you,  subject to applicable legal exceptions.
  • The Right to Obtain copies of the personal data that you previously provided to us in a portable and, to the extent technically feasible, readily usable format that allows the consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means.
  • The Right to Opt out of the processing of personal data for purposes of targeted advertising or the sale of personal data or, where and if applicable, profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.
Colorado
  • The Right of Access and to Confirm whether the processing of your personal data concerning you.
  • The Right to Correct any inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing of such personal data.
  • The Right to Delete your personal data, subject to applicable legal exceptions.
  • The Right to Data Portability. When exercising the right to access personal data you also have the right to obtain the personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, provided such transfer shall not be required to reveal any trade secret. Please note that under Colorado Privacy law, you may exercise such right no more than two times per calendar year.
  • The Right to Opt out of targeted ads, the sale of their personal data, or, where and if applicable, profiling in furtherance of decisions that produce legal or similarly significant effects on you. You may authorize another person, acting on your behalf, to opt-out of the processing of your personal data. When complying with an opt-out request, you may be required to reveal your identity and the authorized agent’s authority to act on your behalf, to get authenticated.
Connecticut
  • The Right to Confirm whether or not your personal data is being processed and Access such personal data, unless such confirmation or access would require us to reveal a trade secret.
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Delete personal data provided by, or obtained about you.
  • The Right to Obtain a copy of your personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means, provided such controller shall not be required to reveal any trade secret.
  • The Right to Opt out of the processing of the personal data for purposes of targeted advertising, the sale of personal data, or, where and if applicable, profiling in furtherance of solely automated decisions that produce legal or similarly significant effects on you.
Utah
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Delete your personal data, provided legal exceptions.
  • The Right to Obtain a copy of your personal data, in a format that: (a) to the extent technically feasible, is portable; (b) to the extent practicable, is readily usable; and (c) allows you to transmit the data to another controller without impediment, where the processing is carried out by automated means.
  • The Right to Opt out of the processing of your personal data for purposes of: targeted advertising or the sale of personal data.
    Nothing in the exercise of such rights should be construed as a requirement for us to disclose any trade secret
Oregon
  • The Right to Confirm the processing of your personal data and to Access your personal data. At the controller’s option, you can obtain a list of specific third parties, other than natural persons, to which the controller has disclosed: (a) your personal data; or (b) any personal data; and (c) a copy of all of your personal data that other controller has processed or is processing.
  • The Right to Delete your personal data obtained about you, including personal data you provided to the controller, personal data the controller obtained from another source and derived data.
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing. 
  • The Right to Obtain a copy of your personal data that the controller has processed or is processing. The Controller shall provide the personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the personal data to another person without hindrance.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling you in furtherance of decisions that produce legal effects or effects of similar significance.
Florida
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Delete any or all personal data provided by or obtained about you.
  • The Right to Obtain a copy of your personal data in a portable and, to the extent technically feasible, readily usable format if the data is available in a digital format.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of a decision that produces a legal or similarity significant effect concerning you.
  • The Right to Opt out of the collection of sensitive data, including precise geolocation data, or the processing of sensitive data.
  • The Right to Opt out of the collection of personal data collected through the operation of a voice recognition or facial recognition feature.
Texas
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Delete your personal data provided by or obtained about you.
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • If the data is available in a digital format, the Right to Obtain a copy of your personal data, that you previously provided to the controller,  in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of a decision that produces a legal or similarity significant effect concerning you.
Montana
  • The Right to Confirm the processing of your personal data and to Access your personal data, unless such confirmation or access would require the controller to reveal a trade.
  • The Right to Correct inaccuracies in your personal data, considering the nature of the personal data and the purposes of the processing.
  • The Right to Delete your personal data.
  • The Right to Obtain a copy of your personal data, in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the personal data to another controller without hindrance when the processing is carried out by automated means, provided the controller is not required to reveal any trade secret.
  • The Right to Opt out of the processing of your personal data for purposes of: (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of solely automated decisions that produce legal or similarly significant effects concerning you.
Iowa
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Delete your personal data provided by you.
  • The Right to Obtain a copy of your personal data, except as to personal data that is defined as “personal information” pursuant to section 715C.1 that is subject to security breach protection, that you  previously provided to the controller (a) in a portable and, (b) to the extent technically practicable, readily usable format, (c) that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means.
  • The Right to Opt out of the sale of personal data.
New Hampshire
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Delete your personal data provided by you.
  • The Right to Obtain a copy of your personal data, except as to personal data that is defined as “personal information” pursuant to section 715C.1 that is subject to security breach protection, that you  previously provided to the controller (a) in a portable and, (b) to the extent technically practicable, readily usable format, (c) that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means.
  • The Right to Opt out of the sale of personal data.
Delaware
  • The Right to Confirm the processing of your personal data and to Access your personal data, unless such confirmation or access would require the controller to reveal a trade secret.
  • The Right to Delete your personal data, provided by, or obtained about you.
  • TheRight to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Obtain a copy of your personal data, by the controller, in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means, provided such controller shall not be required to reveal any trade secret.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of a decision that produces a legal or similarity significant effect concerning you.
  • The Right to Obtain a list of the specific third parties to which the controller has disclosed your personal data.
Nebraska
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Delete your personal data provided by or obtained about you.  
  • The Right to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • If the data is available in a digital format and the processing is completed by automated means, the Right to Obtain a copy of your personal data that you previously provided to the controller in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of a decision that produces a legal or similarity significant effect concerning you.
New Jersey
  • The Right to Confirm the processing of your personal data and to Access your personal data. Nothing shall require a controller to provide the data in a manner that would reveal the controller’s trade secrets.
  •  The Right to Delete your personal data.
  • TheRight to Correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing.
  • The Right to Obtain a copy of your personal data held by the controller in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, provided that nothing in this paragraph shall require a controller to provide the data to the consumer in a manner that would reveal the controller’s trade secrets.
  • The Right to Opt out of the processing of your personal data for purposes of (a) targeted advertising; (b) the sale of personal data; or (c) profiling in furtherance of a decision that produces a legal or similarity significant effects concerning you.
Minnesota
  • The Right to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data.
  • The Right to Delete personal data concerning you.
  • The Right to Obtain personal data concerning you, which you previously provided to us, in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance, where the processing is carried out by automated means.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of automated decisions that produce legal effects concerning you or similarly significant effects concerning you.
  • The Right to Question Decisions based on Profiling allows you to challenge decisions resulting from profiling that produce significant effects, demanding to be informed of the reason and, if feasible, of the actions to secure a different result. You also have the Right to review the data used and, if the decision was based on inaccurate data, the right to have the data corrected and the profiling decision reevaluated.
  • The Right to Obtain a list of the specific Third parties to which we have disclosed your personal data. If we do not maintain the information in a format specific to you, a list of specific third parties to whom we have disclosed any of your personal data may be provided instead.
Tennessee
  • TheRight to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data.
  • The Right to Delete your personal data, provided by, or obtained about you.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of automated decisions that produce legal effects concerning you or similarly significant effects concerning you.
  • The Right to Obtain a copy of your personal data held by us in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, where the processing is carried out by automated means.
Maryland
  • TheRight to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data.
  • The Right to Delete your personal data, provided by, or obtained about you, unless retention of the personal data is required by law.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of automated decisions that produce legal effects concerning you or similarly significant effects concerning you.
  • The Right to Obtain a copy of your personal data held by us in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, where the processing is carried out by automated means.
  • The Right to Obtain a listof the categories of third parties to which we have disclosed the consumer’s personal data or a list of the categories of third parties to which the controller does not maintain this information in a format specific to the consumer.
Indiana
  • TheRight to Confirm the processing of your personal data and to Access your personal data.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data.
  • The Right to Delete your personal data, provided by, or obtained about you, unless retention of the personal data is required by law.
  • The Right to Obtain a copy or a representative summary of your personal data held by us in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, in any case in which the processing is carried out by automated means. We have the discretion to send either a copy or a representative summary of your personal data, taking into account the nature of the personal data and the purposes of the processing of your personal data. We are not required to provide a copy or representative summary of your personal data more than one time in a twelve (12) month period.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of automated decisions that produce legal effects concerning you or similarly significant effects concerning you.
Kentucky
  • The Right to Confirm the processing of your personal data and to Access your personal data, unless where the disclosure would reveal a trade secret.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data.
  • The Right to Delete your personal data, provided by, or obtained about you.
  • The Right to Obtain a copy of your personal data held by the controller in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, where the processing is carried out by automated means. Provided that nothing in this paragraph shall require a controller to provide the data to the consumer in a manner that would reveal the controller’s trade secrets.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of decisions that produce legal effects concerning you or similarly significant effects concerning you.
Rhode Island
  • The Right to Confirm the processing of your personal data and to Access your personal data, unless where the disclosure would reveal a trade secret.
  • The Right to Correct inaccurate personal data concerning you, taking into account the nature of the personal data and the purposes of the processing of the personal data. 
  • The Right to Obtain a copy of your personal data held by the controller in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance, where the processing is carried out by automated means. The controller shall not be required to reveal any trade secrets.
  • The Right to Opt out of the processing of personal data concerning you for purposes of targeted advertising, the sale of personal data, or profiling in the furtherance of decisions that produce legal effects concerning you or similarly significant effects concerning you.

 

Contact Us

If you have any questions, please contact us using one of the methods below.

 

To Contact Equativ

Equativ SAS
44-48 rue Châteaudun,
Paris, France,
75009
Attn : Legal Department
Email : dpo@equativ.com

 

To Contact Our Data Protection Officer in Canada

Chantal Bernier
99 Bank Street
Suite 1420
Ottawa, Ontario K1P 1H4
Canada
+1 (613) 783-9600
Email: chantal.bernier@dentons.com

 

More Information

For more information, please visit our Equativ Privacy Center.